I'm dedicating my Giving Tuesday #unselfie to the University of Chicago Medical Center and will match any donations made today or tomorrow to this charity.
Nelson Mandela is indisputably Africa’s greatest icon. He is one of a small number of icons where the person was greater than the myths about him.
People ask me what sets Edelman apart. The list is long but all point back to our independence.
Three avatars that provide a glimpse into some of the paradoxes, excitement and unique challenges I experienced during a year as a fellow in India.
After lots of conversations, travels, networking, pressure testing and soul searching, Glenn Engler decided to accept a job at Edelman.
After weeks of negotiations, the German Federal Parliament agreed on a coalition contract for the government’s work plan under Chancellor Merkel.
What’s the best way to communicate to employees? If this seems like a deceptively straightforward question, that’s because it is. Easy to ask, but harder to answer.
As a former journalist, I wonder sometimes if journalism itself is headed for retirement in a new era of something more direct, crowd-sourced and visceral.
Today our Chicago office joined thousands of organizations, individuals and corporations for Giving Tuesday with relief program for the Philippines.
brandshare™ shows that people in Brazil are more enthusiastic about sharing dialog, experiences and beliefs with brands than in any other part of the world.
Often the most important message a company can communicate is through its employees - they have the power to change a life as they did in the case for one man I know: my dad.
The world seems to be on the brink of a new revolution in education. In a wave of change, it’s the voices who are participating that create the future.
Edelman’s new consumer study, brandshare found that an overwhelming majority (90 percent) of people across eight countries want marketers to more effectively share their brands. Yet on average, only 10 percent of people think any given brand does it well.
brandshare measured six dimensions of sharing – shared dialog, shared experience, shared goals, shared values, shared product and shared history – and found a link between effective brand sharing and business value.Read More