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Richard at CED Awards

Path to Leadership for Women

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Edelman received an award last night from the Committee for Economic Development for its efforts in diversity. We began the GWEN (Global Women’s Empowerment Network) program last year to increase the number of women in leadership roles at Edelman.

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AdobeDetail

Marketing is B.S. (That’s Baloney)

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The PR business will have to find the new influential conversation starters and discover powerful insights. PR can also help drive the new product discovery process by engaging with avid fans and, through meaningful two-way dialogue, discover what they are looking for in the next version of a product.

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