The world wants more from brands, and consumers are asking a simple question: “Are you with me?”
In my first-ever video blog, Lisa and I speak about GWEN, the opportunities and challenges for women in the industry, what we as leaders need to do to create an environment that encourages women to lead and succeed.
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It has been a year of unimaginable upheaval. The 2017 Edelman Trust Barometer finds that two-thirds of the countries we survey are now “distrusters.”
Five years ago, Edelman launched the Global Women’s Empowerment Network. Richard Edelman will report on our progress, recognize our shortcomings and commit to reaching the ultimate goal, which is to be 50/50 in terms of leadership.
I spent the past two weeks in these ancient lands, mostly vacation with a little work. I did get to meet with government officials, academics and entrepreneurs in both markets.
It has been a shocking year for communicators. We have witnessed a stunning reversal of power between mainstream and social media.
Richard Edelman addressed the American Marketing Association's Symposium for the Marketing of Higher Education in Orlando.
Richard Edelman was invited to be one of 20 CEOs profiled in a new book by Peter Vanham, a contributor to Forbes and the Financial Times, called Before I Was CEO.
False election news articles generated more engagement on Facebook than election stories from 19 major news outlets combined including The New York Times, The Washington Post, The Huffington Post, NBC News and others.
The election of Donald J. Trump as President of the United States not only stunned the pundits, but confirmed many of the trends we’ve seen in populist movements worldwide.
The Holmes Report awarded Edelman Global Agency of the Year and Program of the Year. It was that rare night as CEO when you feel that your strategy is correct, your people are magicians, and your clients are saints.
Richard Edelman spent the past three days in Berlin, speaking with politicians, business leaders and intellectuals. Here are a few observations on Europe’s leading economy.