As consumers increasingly have more choices and flexibility in how they live their lives, they are building lifestyles that are non-linear and nomadic.
Edelman Digital provides insight on the latest news and trends in digital and social media. This week, read about Instagram's new live stream features.
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SXSW 2017 is coming to a close in Austin and once again the festival delivered a fascinating look at how technology and innovation are shaping our world.
Twitter Adds Analytics to Moments The social platform doubled down on one of its signature functions by giving Moments its own analytic offerings. Twitter now provides information on total opens, unique opens, likes, shares and completion rate of Moments. These new metrics are part of an effort to attract more users to the feature and […]
The 2017 Mobile World Congress (MWC) was held in Barcelona, Spain last week. It is the world’s largest gathering for the mobile industry and includes companies from across the spectrum of hardware, software, data, media agencies, ad-tech, platforms and much more.
Pinterest Launches “Pinterest Labs” Specifically to Experiment With AI Pinterest is launching a new group within its organization dedicated to machine learning and artificial intelligence research. The new group, “Pinterest Labs,” will focus on image recognition, user modeling, recommender systems, and big data analytics to ultimately grow Pinterest’s capabilities and improve its products. Twitter Announces […]
My Favorite Murder is a successful comedy/true-crime hybrid podcast. Hosts Karen and Georgia bring their own shock, outrage and witty, deadpan comedy spin to their storytelling.
This is the year of greater access to technology, greater strength in community and the greatest decline of trust in media.
Twitter gives brands the ability to display avatars and employee names in direct message conversations, plus more social media news.
As a key channel in any social media strategy, Instagram allows you to create an engaged audience through visual content. Building your unique Instagram community is not instantaneous, but is achievable through thorough planning and careful application.
“Ad fatigue” is a real issue for communicators and marketers, especially for those whose objectives are beyond general awareness and seek action or conversion. After an individual is exposed to an ad more than a couple of times, it becomes less effective with each repetition.
Edelman Digital provides insight on the latest news and trends in digital and social media. This week, read about Pinterest and YouTube's new features.