Edelman Engage

More Edelman Engage Posts


The Sweet Spot

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What's more important than the art of storytelling? The art of integration. With both, you’ve found the sweet spot.

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Millennials in the Workforce

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So how does a company like Edelman deal with a Millennial like me? I’ve identified five core components that my company excels at when it comes to managing Millennials – or at least this Millennial.


The World is Moving Towards Public Relations

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It is necessary, therefore, to broaden the scope of Public Relations, adding to it other skills: the ability to activate, the field of digital media, the language of design, the accuracy of measurement instruments and especially the culture of Branding.


Engaged Employees: A Win-Win?

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Today’s consumer not only wants to purchase quality products or services, but also demands more transparency and – our research reveals — would rather make purchasing decisions that he/she believes will impact society in a positive way.

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The Influence Tipping Point

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We are at a wonderful tipping point in the business of influence analytics. For the first time ever, sociology and technology are colliding enabling us to identify the influence type of an individual by the patterns of their online behaviour.

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Finding Dreams in America

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I also realized that in America, I would have to work harder for everything -- to learn the language, culture, the way things were done here. I resented it at first but soon decided that the harder things got, the harder I would work.


The New TweetLevel

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We have focused on delivering you unprecedented Twitter intelligence in a more visual and user-friendly way, at no cost that gives you the real time, actionable insight you need to engage in Twitter most effectively.

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