We have unparalleled expertise in food, nutrition and agriculture helping companies from field to fork. Our food industry team includes savvy brand marketers, registered dietitians, digital food strategists, food policy and issues experts, researchers and those with deep knowledge of agriculture and food production.
At the heart of our food marketing expertise is our understanding of consumers who have moved from being observers to catalysts for action. Our Field to Fork research has shown us that health and wellness is part of the new dynamic driving food purchases. And, as people want to know how their food is grown and raised, having first hand farm experience is critical: people who speak the language and grasp the issues – we’ve got it.
Our food, nutrition and agriculture expertise cuts across practice areas – Consumer Marketing, Corporate, Public Affairs and Health – because the challenges and opportunities of today’s food & beverage industry require a multi-disciplinary approach. We bring together teams of talented professionals who tackle food from the vantage point of multiple stakeholders and drawing on multiple capabilities from brand marketing to nutrition strategy to landscape analysis to grassroots advocacy to social media engagement and more.
Our food, nutrition and agriculture expertise is informed by our own research, such as the Edelman Trust Barometer snapshot of the state of trust in the food & beverage industry, as well as our global network, which keeps us abreast of current food issues and emerging trends.
For more information about our capabilities in food, nutrition & agriculture please contact Tish Van Dyke.