Today, business runs at real time and companies need to adapt faster than ever. In order to meet the challenges which fast moving technologies and new customer behaviors create—a business must evolve its people, processes and technology platforms in order to take full advantage of market conditions.
Edelman’s Social Business Planning services help companies manage this change strategically and holistically. We’ve helped companies like Waste Management re-organize their internal governance and social business infrastructure to create a unified external presence in social media. Social Business Planning is Edelman’s proprietary methodology for managing organizational change in a connected world.