In 1994, Edelman was the first international public relations firm to enter the Chinese market, establishing its headquarters in Beijing. Today, Edelman is one of the largest international PR firms in China, delivering leading-edge communications solutions to this dynamic and exciting market.
Our leadership position is the result of a combination of innovation, a strategic approach to communications and local insight. Our team of 45 professionals has combined experience in the fields of diplomacy, government, journalism, marketing, and industry and technology.
The staff has long been active in local community programs, including providing the Beijing Olympic Bid Committee with the official slogan "New Beijing, Great Olympics" and delivering a lecture for Qinghua University.
Supported by the full resources of a global agency, our areas of specialization include:
- Corporate Reputation & Stakeholder Relations
- Crisis & Issues Management
- Employee Engagement & Training
- Financial Communications
- Health Communications
- Marketing & Purchaser Behavior
- Public Affairs & Government Relations
- Technology
