Edelman UFO, the firm's office in Sweden, was launched in September 2002.
Known for its creative edge and special brand-building approaches, Edelman UFO offers a full range of public relations services with a specialty in consumer products. We are skilled in alternative marketing approaches, namely grassroots and guerrilla marketing, and have a well-developed roster of tools to help clients reach their target audiences directly or in partnership with others. In and of themselves, these methods often produce significant publicity results.
Through our "Grand Idea" process, modelled after advertising agency practice, for each client we establish a fresh, innovative creative platform from which all tactics flow.
Edelman UFO, which currently staffs 17 executives, serves as the firm's Nordic hub. With affiliates in Norway, Denmark, Finland, Latvia, Lithuania, and Estonia, our Stockholm base marshals efforts across the region to offer clients a unified Nordic-wide strategic approach, rather than separate country-by-country initiatives.
