Monthly Archives: October 2006

Showing 1 - 7 of 7 posts.

Air Pollution in Asia-The Tipping Point Is Reached

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I am on a six city tour of our Asian offices. I am writing from Tokyo, the half-way point of the journey. There is no doubt that Asia is on the move. Singapore, Hong Kong and Tokyo all demonstrate incredible vitality and prosperity. The one serious negative aspect of the trip was the near-universal despair […]

What is Edelman Doing?

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I want to share some of the specific steps that we have already initiated to ensure all Edelman employees are familiar with and are applying best practices for interacting with all forms of media. Specifically… We are undertaking a thorough audit around the world to ensure we apply best practice guidelines to every program in […]

A Commitment

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For the past several days, I have been listening to the blogging community discuss the cross-country tour that Edelman designed for Working Families for Wal-Mart. I want to acknowledge our error in failing to be transparent about the identity of the two bloggers from the outset. This is 100% our responsibility and our error; not […]

One Step Into The Blogosphere

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We have released the Edelman Technorati study on the blogosphere in the US, UK, France, Germany and Italy. We are simultaneously releasing a study by Edelman’s Strategy One research unit on consumer usage of blogs in the US, UK and France plus a review of mainstream media in the same three countries that demonstrates the […]

FT.com Q&A

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I will be answering some questions about PR, the blogosphere and Edelman and Technorati’s recent research into the non-English lanaguage blogosphere from FT.com readers at 10:00am this morning.

From Defense to Offense – The Next Phase for CSR

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I attended the Global Reporting Initiative’s annual conference in Amsterdam on Thursday. There was a huge turnout for the GRI event, with over 1,000 representatives of companies, governments and civil society. I was the chair of a panel on corporate social responsibility reporting. The question posed to the group was, “Do CSR Reports Enhance Trust […]

One in Ten

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I attended the board meeting of the Centers for Disease Control Foundation last week in Atlanta. My dinner companion was our new board member, Sheila Johnson, owner of the WNBA Washington Mystics and part owner of the NBA Washington Wizards. After exchanging the usual pleasantries, I asked her why she joined the board. I was […]

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