Monthly Archives: October 2008

Showing 1 - 5 of 5 posts.

Public Engagement

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I delivered the Grunig Lecture at the University of Maryland today to a group of students and their professors. My topic was the evolution of public relations into public engagement. I asserted that PR can become the discipline that melds strategy and communications, constituting an essential bridge between corporations and their stakeholders. I contended that […]

Fox Interview

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Please check out my interview earlier today by Fox Business News, called “Edelman on the Bailout Plan,” where I discuss how financial corporations and government can effectively communicate in today’s economic conditions. Richard

WSJ On the Move

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Edelman hosted Wall Street Journal editor Robert Thomson for breakfast this morning in New York City. Here are a few of his most important observations: 1) The Big Brand—Digital must work together with print and wire service to maximize the WSJ brand. In the new office of the WSJ in Midtown Manhattan, the editors of […]

HBS at 100

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Given the economic events of the last several weeks, Harvard Business School certainly picked an opportune moment to celebrate its 100th anniversary. Here are some highlights from the past two days:Business in Society: Bill Gates was interviewed by Professor Jim Cash about the Gates Foundation. This was the most inspirational part of the two day […]

Networks Fight Back

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I had lunch on Wednesday with Jessica Guff, executive producer of ABC News Now and a veteran of ABC News. She made several important observations about the broadcast news business: 1) ABCNewsNow.com, one of the digital platforms for the news division, reaches 48 million homes today, 30 million of which are broadband. “This is the […]

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