Monthly Archives: January 2009

Showing 1 - 5 of 5 posts.

Edelman Trust Barometer 2009 – Paradise Lost

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We will discuss the results of the 2009 Edelman Trust Barometer tomorrow morning in Davos in partnership with the Financial Times at the opening of the World Economic Forum. In this tenth edition of the Barometer, we looked at the state of trust through the eyes of 4,475 informed people in 20 countries on five […]

The New Era of Responsibility

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President Barack Obama said in his inaugural address that Americans recognize that “what is required of us now is a new era of responsibility.” He added that,”This is the price and promise of citizenship.” The PR industry can play a vital role in helping to meet this challenge. I attended the board meeting of the […]

A True Public Servant

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In this final week of the Bush Administration, many long-serving public officials are wrapping up unfinished business and packing up their belongings, it is only fitting to pay tribute to one of these dedicated administrators, Dr. Julie Gerberding, director of the Centers for Disease Control. I’ve had the privilege of working with Dr. Gerberding because […]

Fashion Future

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The news from retailers is dire. Sales at Gap, Abercrombie, Neiman Marcus are plunging. Upscale brands are gathering dust on the shelves. It is now chic to buy only what you need, not what you used to crave. So what is the world’s most important modeling agency, Ford Models, to do? I had breakfast with […]

The Right to Know

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I am just back from the holidays. Curled up in a chair by the fireplace in Long Island, I read two terrific books, Simon Schama’sThe American Future and Anthony Pagden’sWorlds at War. I also had the opportunity to review the initial findings from the Edelman Trust Barometer 2009, due out in three weeks. Trying to […]

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