Monthly Archives: April 2011

Showing 1 - 4 of 4 posts.

UAE and India

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I have just returned from a week in Abu Dhabi, Dubai, Delhi and Mumbai. Edelman, like many other companies, is seeing significant growth in these markets. Here are a few observations from the trip: Innovation Based on Necessity—I met with a young Indian entrepreneur in the cellular phone business. He introduced a product with a […]

Giving Back

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Edelman has just made the first Community Investment Grants to staff making a personal time commitment to causes of their choice. John Edelman, managing director, global engagement and corporate responsibility, today announced 24 grants of between $1,000-$2,500, totaling $56,400. John intends to distribute another $155,000 by the end of June. Edelman makes participation in local […]

PR, Not Communications

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During a town-hall styled meeting at Edelman’s London office yesterday, one of my colleagues asked the question…. as PR continues to expand, encompassing digital, research, media planning and content creation, should we consider rebranding ourselves as communications firms? I believe this is the wrong way to go for the following reasons: When you have a […]

The New York Times: Digital Strategy, Not Wall

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I attended the Columbia Journalism School’s symposium last night, featuring Arthur Sulzberger Jr. and Janet Robinson, the top executives of the New York Times Company. As it is now nine days since the new digital pricing plan, originally implemented in Canada, it was a perfect time to review the strategy of the company. Here are […]

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