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Robert Holdheim

Managing Director, Corporate Reputation, Edelman Europe

Robert Holdheim

Currently based in Berlin, Rob is a veteran of Edelman’s offices in Frankfurt, London, NY, India, the UAE and Hong Kong. In June of 2017, he was appointed to his current role, where he oversees Edelman´s corporate reputation business across Europe. He is also helping to develop a global advisory offer for the company.

In his previous role, Rob was CEO of South Asia, the Middle East and Africa. His region included two of Edelman’s fastest growing markets globally (India and the UAE), as well as the company’s first presence in Africa (South Africa). Prior to this, he was Managing Director of Edelman India, where he expanded the operation from 50 staff in two locations to over 350 in 11 cities. Rob joined Edelman in 1991 in Europe, where he focused on the management of multinational accounts; ran the Corporate, B-to-B and Financial groups.

Prior to joining Edelman, Rob was the Manager for Trade and Investment Policy at the American Chamber of Commerce in Germany. His responsibilities included supporting American companies interested in investing in Eastern Germany immediately after the collapse of the Berlin wall.

Following his initial stint with Edelman in Europe, Rob founded and ran his own company – a manufacturer/ marketer of branded consumer goods. After building distribution to more than 1000 stores across the US and 5 foreign markets, he sold the brand to a private equity company.

Rob holds a BA from Cornell University and an MA from the Johns Hopkins School of Advanced International Studies (SAIS). He speaks English and German fluently, Italian and French proficiently, and has studied Arabic and Hindi.

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