As part of Edelman’s 60³ “Summer of Service,” Edelman Guangzhou worked with Habitat for Humanity International (HFHI) on a pro bono basis, to provide communications and PR support.
HFHI is a non-profit housing organization with a mission to eliminate homelessness worldwide by building simple, decent houses with the help of the homeowners and volunteers. To date, HFHI has built more than 400,000 houses, for more than 2,000,000 people in more than 3,000 communities in North America, Latin America and the Caribbean, Africa, Europe and throughout the Asia Pacific region.
HFHI began operations in China in 2002. They currently have programs in Hong Kong, Shanghai, Guangdong, Guangxi, Yunnan, Sichuan and Zhejiang Provinces. By the end of 2011, HFHI had built, repaired or renovated more than 3,700 houses – serving over 10,000 Chinese people in need of decent shelter.
On September 7, 2012, Edelman Guangzhou helped HFHI hold a media roundtable in our office. Through the media round table, HFHI started to establish connections with local media. Additionally, we provided counsel during a media tour to support one of their ongoing projects in Guangzhou Conghua. As a result of the media tour, HFHI has garnered much more media attention and has helped increase the public awareness of HFHI and their programs in China.
We are very proud of the work we’ve been able to accomplish with HFHI through Edelman’s Summer of Service and look forward to future volunteer opportunities.
Vivi Chen is a HR/Admin Coordinator in Edelman Guangzhou, China and has been working at Edelman for 9 months.