Edelman Digital

Pinterest Has a New Visual Search Tool and Other Updates From Facebook and Instagram



Pinterest Brings Visual Search Technology to the Web

Pinterest has a new tool that lets users save images they see online back to Pinterest as they surf the web without having to leave the website they are on. The new tool lets users select an item in any photograph online, and ask Pinterest to surface similar items using its image recognition software. Once users click on the search results, then they’ll be taken to Pinterest.

Facebook Is Rolling out yet Another Stories Feature

Facebook is rolling out its new stories feature to users more widely, the newest addition to compete with Snapchat. The new layout and functionalities are very similar to both Instagram and Snapchat, as Facebook stories live horizontally above the New Feed and users have the option to send their story to a friend, a group or post to their network. Facebook Stories will also include its own filters, which the company has been testing since August.

Here’s How to Add Stickers to Posts on Instagram Stories

AdWeek has released a guide on adding stickers to your posts on Instagram Stories. These step-by-step instructions walk through how to utilize stickers for an extra splash of creativity on your brand’s next Instagram Stories campaign.

Lauren Switzer is an assistant account executive, Digital, Edelamn Seattle

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