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Edelman

Consumer Marketing

We know that the most valuable brands are shared brands. We’re expert at the new marketing paradigm, where traditional approaches to brand management are replaced by a dynamic co-ownership model. Our campaigns recognize that brands compete for action and advocacy in a free market, where people don’t just buy products, but also regulate business decisions with their collective voice.

Our expertise spans automotive, consumer packaged goods, energy, fashion and apparel, financial services, food and beverage, luxury, retail, technology and telecommunications. Our approach is insight-fanatical, imagination obsessed, content-rich and real-time enabled.

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