Updated: April 18, 2008 04:50 PM
Updated: April 18, 2008 04:50 PM
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AdRantsPosted by leah.jones
For the last two weeks, my company wide emails have focused on using our mobile phones as tools. As a result, I was challenged to write my next post using my blackberry.
So here I am, proving it can be done. Movable Type has an auto detect and gave me the easy to use mobile page. It was surprising how simple getting to the "new entry" page.
Expect to read more from me when I am in airports, on buses, or just sitting at my desk while I test my thumb dexterity.
posted by leah.jones
Posted by leah.jones
As an aunt, I glimpsed the community that my sister gets from fellow mommy bloggers. As a PR professional, I understand the magnetic pull of this online community for brands and companies. But I wanted to take a minute and ask, "What about Dad?"
I sat behind Laid Off Dad at BlogHer last summer and had the family from DadTalk over for dinner. Dad bloggers are out there and so is a growing online community focusing on fatherhood.
The Father Life was launched today and is available for download. The online zine includes recipes, interviews, fashion, arts, sports, and personal essays about being a father.
Over at Rebel Dad, inspired by GapingVoid, stay-at-home Dads have been submitting parenting manifestos. Why Rebel Dads? According to the author, "I wanted a name for us that captured something positive, something edgy. I occurred to me that I'm at the leading edge of a social revolution (gender equity in the home!), and that Rebel Dads would be good name for us guys."
Who are the online fathers that you read?
posted by leah.jones
Posted by leah.jones
I remember how exciting my first Internet connection was. Really, it was Telnet and the goal were Poetry BBS system for teenages in Indiana. At a summer picnic for users of the system, I won a free account to let me use the World Wide Web. "Look Mom! These words, they were written by someone in Australia."
By the end of my freshman year of college, I started in 1995, we had one computer lab on campus with the Internet where we could access websites and use our Hotmail accounts. All other labs only had network connections where we could access our university email, do word processing and print papers.
Fast forward 12 years (TWELVE YEARS?!?!) and I now spend the bulk of my awake time online. And with the recent addition of a Blackberry to my pocket, I've added even more online time to my day. I spend my day doing online research on behalf of clients and internal account teams. I bounce between Bloglines and Newsgator checking the 300ish feeds I'm subscribed to and often I find something beautiful, inspiring, or curious.
Here are a few things that have made me fall back in love with the Internet this week.
Blue Sky Studios Challenge is an art blog that challenges the studio members each week with a different art topic. Others are welcome to play along, but only studio artists have their pieces shown on the page.
I'm always talking about how much I love Presentation Zen and this week he introduced me to two wonderful sites. Indexed and the presentation it inspired called Le Grand Content.
While I haven't been into the comics page in a few years, web comics are doing a great job of making me grin. My current favorites are explodingdog, Toothpaste for Dinner, and xkcd.
What are sites that lift your spirits when you are doing online research? Something you stumbled upon that is now an online habit?
posted by leah.jones
Posted by leah.jones
Each week, with the help of my fellow me2 co-workers, I send out an email with five tips about social media, trends, must read blogs, and sometimes just humor. Last week we shared our predictions with the company for 2007 and I wanted to talk about one of those today.
Customer Service and Mobile Phones.
Ming suggested it and I agree, companies need to realize that ubiquitous camera phones are going to quickly change the landscape of customer service. I'm certainly not the first to write about how social media is impacting customer service. Remember the Comcast video?
If you get a parking ticket, you can quickly snap a photo of the broken meter. If your hotel room isn't up to snuff, you can shoot a video. Unacceptable service can now be recorded and shared much easier.
So what does it mean to you and your clients?
There is as much power in good customer service as there is in a well written press release. If you have added searches of YouTube, Flickr, and blogs to your daily routine, you might find examples of bad customer service. Customers are taking their complaints straight to the internet, do not pass the 1-800 number, do not collect a $20 rebate.
Make sure that you are shareing these with your clients. Help them come up with a plan. Are you empowered to answer the critics for your client? Has your client empowered someone in-house to respond? Are you sharing the raves about great customer service you find online?
Your assignment.
1. Remind your client that camera phones are changing feedback.
2. Regularly check YouTube, Flickr and other media sharing sites for content about your client.
3. Help your client respond to negative and positive comments.
4. Rinse and repeat.
posted by leah.jones
TalkShop is a blog about word-of-mouth and the Me2 Revolution, published by Edelman and hosted by Phil Gomes, the company's Senior Counsel, Online Communications. This blog pulls in thoughts and opinions from members of the worldwide Edelman network.
Posts that contain WOM OR WOMM OR "Word of Mouth" per day for the last 30 days.
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