Updated: April 18, 2008 04:33 PM
Updated: April 18, 2008 04:33 PM
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AdRantsPosted by leah.jones
Last night I accepted an invitation to check out the first Pecha Kucha Night in Chicago. Pronounced pechachka (or something like that) and the Japanese word for the sound of conversation, it is a night that celebrates design, architecture, art, and community.
Mark Dytham, a British expat living in Tokyo, flew in for the launch making Chicago about the 80th city to host an event. The idea is simple: 20 slides, 20 seconds per slide and the night starts at 20:20. The brief presentation, clocking in at 6:40 per person, keeps it concise, interest levels up, and allows for many presentations in one night.
It was great to see how different architects and designers used their 20 slides. Of course it got me thinking about how we would do under that structure in a PR setting.
6:40 to tell your story.
Images become much more important, as does the spoken word, but bullet points and text drops in effectiveness. The best presentations were made of unexpected images and questions asked by the presenters.
What happens when architecture is fun? Have you ever tried to take balloons onto a New York subway? What memory is being created in this photograph?
I'll pull this night into my next presentation. Great images, strong stories and limit the text. (Oh and if there is a Pecha Kucha near you, you must make a night of it. Even if you aren't an architect.)
posted by leah.jones
Posted by leah.jones
My name is Leah and I am a digital pack rat.
I wish I remembered what blog I was reading when I found that term this week, but since I'm a digital pack rat I can't tell you. While I have been working hard to eliminate clutter at home and in my office, online I am a pack rat.
I tag pages in del.icio.us with complete abandon. I add feeds to my feedreader with little discretion. I use my Blackberry and Flickr for mobile photoblogging. I twitter random thoughts when I am in between computers. I'm a packrat and I think I need help.
I have a friend who uses the same sites as me. He will judiciously send me one link through del.icio.us for every 10 I send him. He posts one photo on Flickr for every 10 I post. I imagine if I went to his house, I would see the same sort of minimalist approach to life that he has to his digital life.
Are you a digital pack rat or a digital minimalist? How do you deal with the crush of information? Do you save every link that might be useful in the future or do you trust in the power of a good search engine?
posted by leah.jones
Posted by leah.jones
On my way to New York on Wednesday morning, I stopped into the airport bookstore to pick up something to read on the plane. Don't tell my boss, but I was looking for The Four Hour Work Week by Timothy Ferriss. It wasn't available and none of the other books really piqued my interest.
After I picked up the Economist a book finally caught my eye. I picked up Vital Friends by Tom Rath and decided that it would be my plane brain munchie. By the time I landed at JFK I had finished the book. This isn't because the content was lacking, but because the content was engrossing.
Instead of focusing on the crowd (those people) or the individual (me, me, me), Rath focuses on the relationships between two people. How long has it been since you took checked the ROI on your friendships?
How long since you said, "This person is good for me, I am good for this person. But that person, not so much." "I need a friend who can help me navigate life's challenges or someone to energize me when I'm feeling down."
Rath and his team poured through studies and worked with Gallup to survey individuals on their relationships. If you have a best friend at work, you are significantly more likely to engage your customers, innovate and share ideas, and be more productive.
The first half focuses on personal relationships and workplace relationships. Both significantly effect the other and neither should be sacrificed. The second half helps the reader decide what roles her friends play in her life.
Who are your builders, collaborators, connectors, mind openers, champions, energizers, and navigators? Who expects you to be somebody?
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posted by leah.jones
TalkShop is a blog about word-of-mouth and the Me2 Revolution, published by Edelman and hosted by Phil Gomes, the company's Senior Counsel, Online Communications. This blog pulls in thoughts and opinions from members of the worldwide Edelman network.
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