Tag Archives: Edelman Melbourne

It is PR’s time to lead because the world has changed. Communications can no longer be top-down and controlled; in fact, credibility is conferred horizontally by conversation and the wisdom of the crowd.

A look at the gorgeous lot at Edelman Melbourne, and an introduction by GM Grant Smith to the indigenous art that inspired the design of the boardroom.

In this sixty second view, CEO of Edelman Australia Michelle Hutton gives her thoughts on content in the Australian marketplace.