The Tragedy in Boston — A Window into Social Media
For the PR people in government, there is a new expectation of communicators as the single point of entry for up-to-date information.
For the PR people in government, there is a new expectation of communicators as the single point of entry for up-to-date information. I spoke with political pros Steve Schmidt and Bob Shrum this morning to get their assessment of the marketing communications strategy for the Obama and Romney campaigns. I wanted to understand what lessons there might be for corporate reputation or brand marketing PR people.The Tragedy in Boston — A Window into Social Media
Five Lessons from the Election