Wellness – both the term itself and the concept it describes – has moved from a buzzword on the outskirts of global society into the white hot center of things. We have finally understood what Eastern philosophies have been preaching and practicing for centuries; mind and body are connected. Both need to be treated with intention and care. Consumers’ minds are also deeply connected to a business or brands social purpose. What wellness purpose does a brand or business put forth to the world and how are they making an impact?
Our Wellness 360 team, in collaboration with the Business & Social Purpose practice, provides perspective to our clients to help them create initiatives that not only make an impact on society but deepen key stakeholders relationships and trust in our clients’ brand or business.
For more information, please contact Jeff Burnett.