Hugh has been advising senior leaders on building trust and using reputation as an asset to drive business performance for nearly two decades.
An experienced communicator, Hugh helps some of the world’s biggest brands to mitigate reputational risk, develop market leading positions and win the support of their stakeholders. His portfolio of clients includes the likes of Starbucks, Heineken, Ikea and ABF.
As co-CEO of Edelman’s UK & Ireland business, Hugh is jointly responsible for its commercial, cultural and operational performance – and is Edelman’s Global Crisis Practice Chair.
Hugh previously led Edelman EMEA’s Corporate Affairs practice—spanning its Corporate Reputation, Public Affairs and Financial Communications teams—for four years.
As the Global Crisis Chair, Hugh oversees Edelman’s network of more than 100 crisis practitioners and led the company’s Taskforce response to Coronavirus, drawing on expertise from around the firm to advise clients through a myriad of evolving corporate issues.
Prior to joining Edelman, Hugh was the Managing Director of Bell Pottinger’s award-winning Engage practice and was a part of the start-up success of Betfair, now one of the world’s biggest gaming companies, where he worked in senior corporate affairs roles in the UK and Australia.
A proven leader in challenging corporate environments, Hugh excels at delivering thoughtful advice, nurturing talent and building high performance teams.