At a time when the world has been challenged by geopolitical strife, economic uncertainties, climate threats and social inequalities, how have corporations fared? Today, the stakes for doing business have never been higher; we have seen consumers, employees, and even institutional investors, placing increasing pressure on companies to enhance their engagement on societal issues, step in where government has failed and lead society forward by solving today’s most challenging, existential problems.

The 2022 Edelman Trust Barometer Special Report: The Geopolitical Business will investigate what people see as the greater purpose of corporations in society, explore people’s perceptions of capitalism and offer a detailed look at how CEOs are expected to balance the needs and expectations of the multiple stakeholders they serve.

As the world’s leading authority on Trust, we invite you to watch a live stream of the global launch of this report at the May meeting of the World Economic Forum. You will see a first-look of these findings and hear an exclusive, expert discussion on the issues top of mind for business leaders today.

SPEAKERS

Helle Thorning-Schmidt

Helle Thorning-Schmidt

Former Prime Minister of Denmark

Brad Smith

Brad Smith

President and Vice Chair, Microsoft

Alain Bejjani

Alain Bejjani

CEO, Majid Al Futtaim Holding

Lynn Forester de Rothschild

Lynn Forester de Rothschild

Founding and Managing Partner, Inclusive Capital Partners

Kishore Mahbubani

Professor Kishore Mahbubani

Distinguished Fellow, Asia Research Institute

Dr. David Nabarro

Dr. David Nabarro

Special Envoy on Covid-19, WHO

Thorold Barker

Thorold Barker (Moderator)

Editor, EMEA, Wall Street Journal