TAZO has always long-been the tea brand that challenges the status quo to better society, and TAZO wanted to uphold this standard in an even bigger, bolder and actionable way to redefine its purpose. We learned that while climate change is often discussed as a looming threat to come, many are feeling its effects today. In fact, BIPOC communities in the U.S. have been disproportionately impacted by climate change for decades, according to recent research. TAZO wanted to take action to address this inequality, and we were charged with creating a plan for how TAZO could meaningfully join the fight for climate justice that would make an impact and resonate with TAZO’s consumer base.
Enter TAZO Tree Corps…