Today we launched the Undeniably Dairy campaign to reintroduce America to dairy, connecting consumers with these farmers, who are dedicated to delivering a quality product.
Richard Edelman spent two days last week in London. When he arrived, the headlines were blazing with a very 70s plan by Labour Party head Jeremy Corbyn.
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Four years ago, we made the decision to invest in creative, planning and paid media specialists to help compliment the skill sets of our corporate and classic public relations experts.
I am just back from Asia, where I visited our offices and clients in Singapore, Delhi and Mumbai.
Richard Edelman attended a breakfast hosted by the Chicago Council on Global Affairs. In short, we are in a fine mess with unpredictable consequences.
A number of major consumer-goods companies indicated they would be shifting away from traditional TV advertising. The reason: it no longer reaches or appeals to their target audiences
I spent a day-and-a-half at the Hispanicize conference in Miami earlier this week. The event, organized by entrepreneur Manny Ruiz, aims to interest major corporations in the burgeoning U.S. Hispanic market.
Yesterday morning, Samsung launched its new flagship device, the Galaxy S8 and 8+, at its unveiling event, “Unpacked.” There are several unique aspects of the smartphone, including its Infinity Display and DeX for a desktop experience.
It should be boom times for the PR industry. And yet in the past few weeks, there have been surprising pronouncements from holding companies that indicate a lack of confidence in the PR business.
I just met with Alexandre Mars, founder and CEO of the Epic Foundation. This is a Philanthropy 3.0 concept, beyond the long-term investor and activist investor model of Philanthropy 1.0 and 2.0.
In recent weeks, there has been an undercurrent of stories that contend that Silicon Valley has become the new Wall Street.
Those of us in communications must recognize the rise of advocacy, especially in the born-digital media such as Recode and the cable news networks.