Business + Social Purpose

Global Director of Strategy and Operations, Business + Social Purpose: Jeremy Cohen

Today, leading brands, corporations and NGOs are transforming how they operate, shaping consumer engagement and smart public policy in a complex global environment. These transformative businesses demonstrate both operational excellence and societal performance. At the same time, people no longer want to be viewed as just “consumers,” but as citizens; they want to engage with brands and organizations to address social and environmental issues. Their expectation is that organizations must be driven by purpose as much as by profit.

In a transparent and interconnected world, consumers, employees and other stakeholders are demanding that brands stand for something beyond the bottom line. Edelman’s Business + Social Purpose practice helps our clients bring together profit and purpose.

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