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    25 Years of Trust

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    European News Creators; A Local Play Edelman’s latest research explores the rise of news creators across France, Germany and the UK, revealing differences in platforms, audiences and business models. Richard Edelman explains why local culture, journalistic credibility and a market-specific approach are essential for brands navigating this evolving media landscape. KEEP READING
    Thirty Years as CEO Marking 30 years as CEO of Edelman, Richard Edelman looks back on the bold decisions, industry shifts and commitment to independence that shaped the firm’s growth. He also shares his vision for the future, with trust, innovation and AI at the center of Edelman’s next chapter. KEEP READING
    Corporate Affairs has a seat at the table. Now it has to deliver. Corporate Affairs and communications leaders have spent years turning expertise in reputation and storytelling into a larger role in business decisions. Many have gotten there. What was once a function brought in to communicate decisions after they were made is now helping shape them, with a stronger voice in business strategy. KEEP READING
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    • Richard Edelman's 6AM Blog

    Richard Edelman's 6AM Blog

    Richard Edelman's weekly blog, "6 A.M.," covers politics, current topics, and his personal insights, offering a deep dive into the dynamics of public relations and the workings of Edelman.

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    6 A.M.

    A Decade of Blogging

    十一月 14, 2018

    On September 29, 2004, I wrote my first blog post. I had been with my second cousin, Linda Stone, th...

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    6 A.M.

    Public Engagement

    十一月 14, 2018

    I delivered the Grunig Lecture at the University of Maryland today to a group of students and their ...

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    6 A.M.

    Earning License to Lead

    十一月 14, 2018

    I am delivering the keynote address at the Marquette University College of Communications this morni...

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    6 A.M.

    brandshare – consumers’ new expectation of brands

    十一月 14, 2018

    Marketing has been built on the duality of rational and emotional needs, but Edelman’s second brands...

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    6 A.M.

    Japan

    十一月 12, 2018

    Richard Edelman spent time in Tokyo, meeting with clients and attending the Oceans Conference at Glo...

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    6 A.M.

    A Courageous Decision

    十一月 10, 2018

    I am proud that our firm is involved with client CVS Health, who today stopped the sale of cigarette...

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    6 A.M.

    2014 Edelman Trust Barometer

    十一月 10, 2018

    The 2014 Edelman Trust Barometer shows the largest ever gap between trust in business and government...

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    6 A.M.

    The Cannes Lion for PR Is Home at Last

    十一月 8, 2018

    Tonight in Cannes, France, the Chipotle Scarecrow campaign won two Golden Lions and the Grand Prix f...

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    6 A.M.

    Davos: Governments Take Their Best Shot

    十一月 8, 2018

    This was the Davos when government leaders took center stage and attempted to reassert their primacy...

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    6 A.M.

    Fake News; The Neutron Bomb Explodes

    十一月 6, 2018

    Mainstream media is categorized as elitist and politicized, unable to carry out its vital role of tr...

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    6 A.M.

    El Pais: A Window into the Future of Journalism

    十一月 6, 2018

    El Pais is the leading Spanish newspaper, founded in 1976. Richard Edelman visited their newsroom in...

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    6 A.M.

    Silicon Valley: The New Focus on Trust

    十一月 6, 2018

    This week, we released a special edition of the Trust Barometer focused on California....

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