We are very proud to bring home 15 Lions from this year’s Cannes Lions International Festival of Creativity, including a Titanium Grand Prix for REI’s #OptOutside.

 


#OPTOUTSIDE | REI

REI’s Vice President of Communications and Public Affairs Alex Thompson shares a behind-the-scenes look of #OptOutside. Edelman, along with Venables and Starcom, won the Titanium Award at the 2016 Cannes Lions International Festival of Creativity.

  • Grand Prix - Titanium Lions
  • Grand Prix - Promo & Activation
  • Gold - Integrated Lions
  • Gold - Direct: Integrated Campaign
  • Gold - Direct: Retail, E-commerce, Restaurants & Fast Food
  • Gold - Promo & Activation
  • Gold - Cyber Lions
  • Bronze - PR Lions
  • Silver - PR Lions

 

ANTIdiaRy | Samsung

  • Bronze - Cyber Lions: Influencer/Talent
  • Bronze - Cyber Lions: Social Community Building/Management

Hack in Black | Activision

  • Bronze - Entertainment

The Most Dangerous Town on the Internet | Norton by Symantec

  • Bronze - Promo & Activation

#JoinTheHerd | Wildaid

  • Silver - PR Lions: Charity & Not For Profit
  • Silver - PR Lions: Social Community Building/Management