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Richard Edelman

president and chief executive officer

Richard Edelman

Richard Edelman is the president and CEO of the world’s largest public relations firm.

The firm was named “PR Agency of the Decade” by both Advertising Age and The Holmes Report.

Richard has extensive experience in marketing and reputation management, having led assignments with major corporations, NGOs and family businesses in over 25 industries around the world.

Richard topped PRWeek’s list of most powerful executives (2013), was recognized as the third highest rated CEO by Glassdoor (2014) and was inducted in the Arthur W. Page Society’s Hall of Fame (2014). He is regarded as an industry thought leader and has posted weekly to his blog since 2004. Richard is consistently mentioned as one of the top 25 foremost experts on corporate trust.

He serves on the Board of Directors of the Ad Council, the Atlantic Council, the Children’s Aid Society, the 9/11 Museum and the Arthur W. Page Society. He is a member of the World Economic Forum and PR Seminar.

Richard has a Bachelor of Arts degree from Harvard College and an M.B.A. from Harvard Business School.

All posts by Richard Edelman

Marriage Equality

Posted on in 6 A.M.

A Historic Decision

The United States Supreme Court’s decision on marriage equality is a profound turn in the American culture wars. We have implemented Edelman Equal as a means of pushing forward with a diverse and empowered employee base.

Richard Edelman and Jamie Oliver at Cannes Lions 2015

Posted on in 6 A.M.

Cannes Round Two

I have concluded that Cannes is a perfect pair with Davos for Edelman and others in our sector. I come home more convinced than ever that PR firms can compete for the lead creative idea, for community activation and for continuous storytelling.

The Power of the Earned Brand

Posted on in 6 A.M.

The Power of the Earned Brand

Our business has a surfeit of new tools at our disposal, from personalized advertising to targeted direct marketing and dynamic content creation. And yet, we are in danger of losing our consumer.

Campbell Healthy Communities Program

Posted on in 6 A.M.

Put Your Money Where Your Mouth Is

I recently heard Denise Morrison, CEO of the Campbell Soup Company, speak at the Microsoft CEO Summit about the Campbell Healthy Communities initiative.

Richard Edelman at DePaul

Posted on in Research Insight

DePaul University Commencement Speech

As communicators you will have one foot in the world of the company and the other in the outside world of media, NGOs and consumers. You are the essential bridge, the ones who balance the often-competing needs of shareholders and stakeholders.

Richard Edelman at DePaul

Posted on in 6 A.M.

Powerful Ideas

I have just delivered the commencement address to the graduates of the College of Communication and College of Computing and Digital Media at DePaul. Graduates will need to deliver powerful ideas that change the course of business and brands. It is now what you will DO, not what you SAY, that matters.

LA Times and Future of American Newspapers

Posted on in 6 A.M.

LA Times and Future of American Newspapers

You will have noticed that in the past few weeks, I have been using my blog to talk about the evolution of the newspaper business. I want to underline the distinction between media and journalism.

Most of the Media Will Be OK

Posted on in 6 A.M.

Most of the Media Will Be OK

William Lewis, CEO of Dow Jones and publisher of The Wall Street Journal, had breakfast with the Executive Committee of Edelman and shared his thoughts on public relations and the business model for mainstream media.

Draper-Unversity1

Posted on in 6 A.M.

Draper University

I went to Silicon Valley last week and took the opportunity to visit venture capitalist Tim Draper who has started Draper University in San Mateo. I told Draper that I would get Edelman involved in the education of his up and coming innovators because we are the yin to his yang.

reddit

Posted on in 6 A.M.

A PR Pro’s Guide for reddit

I’ve found myself using reddit more and more the past few years. A few weeks ago at the PRWeek Awards, I sat next to Victoria Taylor, director of talent at reddit, and we had a preliminary chat about her employer.

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