Global communications marketing firm expands offerings through acquisition of boutique medical communications firm.
Edelman announced today that it has acquired SIXDEGRÉS, a boutique medical communications and health marketing firm in Montréal. The transaction, effective immediately, dimensionalizes Edelman’s business across Canada and bolsters the firm’s offering in the Montréal market, which is home to a significant life science industry.
“The SIXDEGRÉS team brings exceptional marketing and consulting expertise to Edelman,” says Lisa Kimmel, president, Edelman Canada. “Together with Edelman’s deep experience in PR, social and digital, and healthcare professional communications, we provide clients with a truly differentiated service offering.”
The SIXDEGRÉS team will integrate into Edelman’s existing team in Montréal.
Caroline Chevrier, former president and founder of SIXDEGRÉS, will join Edelman’s national Health sector as Senior Vice President, Health. Chevrier — who holds a Bachelor’s degree in microbiology from the University of Sherbrooke and an Executive MBA from the University of Quebec — has more than 20 years of experience in medical communications, health marketing, promotions and health technology.
“SIXDEGRÉS has been committed to improving the health and wellbeing of Canadians. I am thrilled that we are joining Edelman,” says Chevrier. “We have found a home that shares the same culture and entrepreneurial values, as well as strong, complementary expertise enabling us to provide our clients with a wider service offering that is essential in today’s growing digital health market.”
We have found a home that shares the same culture and entrepreneurial values, as well as strong, complementary expertise enabling us to provide our clients with a wider service offering that is essential in today’s growing digital health market.
About Edelman
Edelman is a leading global communications marketing firm that partners with many of the world’s largest and emerging businesses and organizations, helping them evolve, promote and protect their brands and reputations.
Our Canadian business has matured from one that has been primarily geography- and practice-focused to one that is also specialty-focused. Our offices in Vancouver, Calgary, Toronto, Ottawa and Montreal offer several specialized areas of expertise — including creative, crisis & risk, public affairs, insights & analytics, paid media and digital — to deliver best-in-class work to our clients in today’s complex media landscape.
Edelman was named The Holmes Report’s “2015 Global Digital Agency of the Year”; one of Advertising Age’s “Agency to Watch” in 2014; one of Forbes’ “14 Most Influential Agencies of 2014”; and was awarded the Grand Prix Cannes Lion for PR in 2014. In Canada, Edelman was among the top three finalists for Marketing Magazine’s 2014 Agency of the Year and has been named one of the Great Place to Work® Best Workplaces in Canada and Best Workplaces for Women.
For more information contact
Kassandra Toffolo Nanci
kassandra.toffolonanci@edelman.com