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Dan started Daniel J. Edelman, Inc. with four people in the Merchandise Mart in Chicago. He invented the media tour while at the Toni Home Permanent Company in 1948.
Inside Edelman: Hispanic Heritage Month – Bernardo Gomez and Luna Echeverria
For this special Hispanic Heritage Month edition of Inside Edelman, we profiled members of our community to highlight their unique experiences and point of view as they reflect on what it means to be Hispanic/Latino/a/e/x within the firm and beyond.
Gen Z’s deep-rooted value for brand purpose means new KPIs for marketers
More so than any previous generation, Gen Z places great importance on brand purpose. While the construct of the belief-driven buyer is not necessarily new, Gen Z has taken it to staggeringly new levels with 92% stating that they need to share values with a brand to buy from it.
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About Edelman
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Founder’s Day and the Family Business Journey
Dan started Daniel J. Edelman, Inc. with four people in the Merchandise Mart in Chicago. He invented the media tour while at the Toni Home Permanent Company in 1948.
Inside Edelman: Hispanic Heritage Month – Bernardo Gomez and Luna Echeverria
For this special Hispanic Heritage Month edition of Inside Edelman, we profiled members of our community to highlight their unique experiences and point of view as they reflect on what it means to be Hispanic/Latino/a/e/x within the firm and beyond.
Gen Z’s deep-rooted value for brand purpose means new KPIs for marketers
More so than any previous generation, Gen Z places great importance on brand purpose. While the construct of the belief-driven buyer is not necessarily new, Gen Z has taken it to staggeringly new levels with 92% stating that they need to share values with a brand to buy from it.
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New Edelman Ranking Reveals Most-Trusted and Enterprise-Ready AI Vendors for Marketing and Communication Professionals
Governor Nikki Haley, Former U.S. Ambassador to the United Nations, and Senator Max Baucus, Former U.S. Ambassador to China, join Edelman
Edelman Names Laura Cubillos Global Chair, Food & Beverage
Edelman Scales Global Production Capability Amid 6% YoY Growth
2024 Cannes Lions Festival: Edelman Becomes First Legacy PR Firm to Win a Titanium Lion
Edelman Names Courtney Gray Haupt and Jen Hauser Co-Chairs Global Health
Lisa Sepulveda Named Global Chief People and Culture Officer of Edelman
Edelman promotes Nick Hope to become Managing Director, Crisis & Risk, EMEA
Edelman announces Marie Clare Maalouf as EMEA Chief Creative Officer
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