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25 Years of Trust

Featured Inside Edelman: New Places, New Perspectives – Victoria Meven Victoria Meven’s journey with Edelman has been anything but ordinary. Starting out as a trainee in Munich back in 2017, she quickly discovered a love for working across markets and connecting with colleagues around the world. Fast forward to today, and Victoria is based in the UAE, embracing life and work in a completely new cultural setting. KEEP READING Trust Is The Missing Ingredient in The AI Boom Trust is the missing ingredient in the AI boom. New Edelman research reveals key trust divides and what employers must do to build confidence in AI’s future. KEEP READING When Familiarity Breeds Trust: How Experience Turns AI Skeptics into Believers Hands-on experience is the fastest path to AI trust. New Edelman research shows how familiarity turns skeptics into believers and why business plays a pivotal role. KEEP READING Explore All Insights
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    Featured 自民党総裁選挙結果|EGA Japan Quick Take 概要 信頼が拓く未来:共に築く、強い日本 日本のZ世代が語る「本音」:彼らが感じる葛藤、恐れや分断。Z世代との信頼を構築するために必要なこととは? Explore All Insights

    Start your journey with Edelman

    Looking for work that matters? Explore careers at Edelman and join a global team committed to shaping conversations, building trust, and driving change.

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    /sites/g/files/aatuss191/files/styles/trust_tile_image_for_main_nav/public/2025-05/GN-25yr.jpg?itok=TFl6jSPV

    25 Years of Trust

    Featured Inside Edelman: New Places, New Perspectives – Victoria Meven Victoria Meven’s journey with Edelman has been anything but ordinary. Starting out as a trainee in Munich back in 2017, she quickly discovered a love for working across markets and connecting with colleagues around the world. Fast forward to today, and Victoria is based in the UAE, embracing life and work in a completely new cultural setting. KEEP READING Trust Is The Missing Ingredient in The AI Boom Trust is the missing ingredient in the AI boom. New Edelman research reveals key trust divides and what employers must do to build confidence in AI’s future. KEEP READING When Familiarity Breeds Trust: How Experience Turns AI Skeptics into Believers Hands-on experience is the fastest path to AI trust. New Edelman research shows how familiarity turns skeptics into believers and why business plays a pivotal role. KEEP READING Explore All Insights
    News & Awards

    「Advertising Week Asia 2019」のエデルマン・セミナーの記事がログミーに掲載されました

    2019年 7月 24日
    • ホーム …
    • Japan …
    • ニュース …
    • 「Advertising Week Asia 2019」のエデルマン・セミナーの記事がログミーに掲載されました

    メディアはどこへ向かうのか?

    ~デジタル社会においてメディアが果たすべき役割とは?~

    1. 今の日本で最も信頼されている情報源は「検索エンジン」これから残るメディア・消えるメディアの分岐点
    2. 若者は本当にニュースを読まないのか?Business Insider Japanが挑む“新しい読者の開拓”
    3. スマートニュースがアメリカで躍進「Facebook離れ」に見る、メディアの社会的責任の重さ
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