Edelman today announced the appointment of Christiane Schulz as the new CEO of Edelman Germany, the second largest Edelman market in the EMEA region. Christiane will also be responsible for the wider DACH region and will report to Carol Potter, President & CEO, Edelman EMEA.
Christiane was previously CEO of Weber Shandwick in Germany, and Member of the EMEA Strategy Board of Weber Shandwick. She was also a member of German Executive Board at Ketchum Pleon. Christiane began her career as an Economic Advisor at the Landeskreditbank Baden-Württemberg where she later became responsible for external communications. Since May 2017, Christiane had held the role of President for the German PR Association, GPRA.
During her career Christiane has helped a number of multi-national companies, across a broad range of sectors, transform their organisations, and most recently has focused on delivering change management and employee engagement strategies that drive growth.
Carol Potter, President and CEO of Edelman EMEA, said: “Christiane is a highly experienced communications expert and strategic advisor and we are delighted that she will be joining the firm later this year. Christiane brings a wealth of experience and has ambitious plans for where she can take Edelman DE next. I look forward to seeing the business, under her guidance, become the most cutting-edge, forward thinking communications firm in the market.”
Christiane Schulz said of her new role: “I'm looking forward to joining Edelman and am particularly excited to be joining an independent firm, having only worked for network agencies previously, and the opportunities this brings. I‘m eager to take on the current challenges in the DACH region as I believe that I can bring my strengths to transform business and create a strong collaborative culture to the table. I see a lot of potential for us in the German market and it will be my job to raise it.”
Christiane will join Edelman in November 2019 and will be based in Berlin but travelling across all of the firm’s offices in Germany [Frankfurt, Hamburg, Berlin, Cologne].
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Intelligence (research) and United Entertainment Group (entertainment, sports, lifestyle).
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