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Consumers today will engage in a much deeper relationship with their favorite brands than most marketers realize, according to the new Edelman Brand Relationship Index.

Coming from the world of traditional media, by which I mean that old-fashioned stuff, words printed on paper, it is easy to be despondent about the future.

Over the past few months, teams across Edelman have been working hard to do just that: to be game changers, starting by listening with deep humility, to a wide range of voices, opinions and expertise to guide our actions.

There is a growing concern that the trading dynamics of our equity markets are too short-term focused, ultimately leading to corporate decision-making that satisfies near-term financial goals while sacrificing long-term value creation. See what strategies can be enabled to respond to address this concern.

Distrust of mainstream media has now reached into the teenage community.

Edelman U.S. President Lisa Ross announced yesterday a return to a hybrid workplace for Edelman team members on March 14.