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Article

Top 3 lessons for communicators

In its 20th anniversary year, the Edelman Trust Barometer has found capitalism and democracy in the dock of British public opinion. But what does the survey of more than 2,000 people actually mean for those in the communications industry and how can we address the problems uncovered by the world’s largest and most authoritative survey of trust?

January 30, 2020
Posts

What I Learned on my Sabbatical

Amy Gutmann says she's fortunate to work for Edelman. Why? For the first week of sabbatical, she went backpacking with her son.

November 25, 2018
Posts

Why You (And Your Brand) Should Care About Brazil’s Crisis

It is public knowledge that Brazil is experiencing one of its deepest crisis with politics and economics since the return of democracy, some 30 years ago.

November 24, 2018
Posts

Business Takes the Lead

CEOs found their voices and spoke out on behalf of their employees and customers on such basic American values as tolerance and diversity.

November 23, 2018
Posts

Through the Looking Glass

There are a few stunning results that should be taken very seriously by all of us in the communications world.

November 23, 2018
News Detail

A Conversation with the COP27 Champion

October 18, 2022
Regional Analysis

2021 Canadian Economic and Fiscal update

January 13, 2022
News Detail

Influencer Marketing Expert, Drew Collins, Joins AiMCO Guiding Council

The Australian Influencer Marketing Council (AiMCO) recently announced its 2024 Guiding Council, featuring several new faces, including Edelman’s own, Drew Collins.

July 5, 2024
Posts

Go Direct

February 9, 2023