Purpose Is Not Enough: Brand Action Through Advocacy
People’s relationships with brands are shifting, and expectations and values are changing as well. To keep pace with or, even better, to accelerate through the current environment, brands need a North Star for change, a blueprint for action.
June 24, 2020It's Time We Harnessed Big Data For Good
Technology and data have transformed the way we live, work and play. So far, the outcomes have been mixed. While we are undoubtedly more connected and better informed, we’re simultaneously more anxious about the pace of change and our personal privacy.
October 18, 2019The Value of a Proactive Communications Strategy for Hedge Funds
How a proactive communications strategy can help hedge funds protect their brands, retain assets and attract talent.
July 17, 2019SXSW 2019: Detox and Download
Does SXSW still matter? The Edelman Austin team shares their insights.
March 22, 2019We Trust Our Bosses — but Not Their Businesses Yet
There are signs that our distrust may have bottomed out and we could be at a turning point where institutions are finally listening to what the people want.
March 18, 2019Takeaways From the 2017 International Journalism Festival in Perugia
Last month, the International Journalism Festival, an annual summit that takes place in Perugia, Italy, celebrated its 11th edition with record-breaking attendance: more than 65,000 participants, 2000 journalists and nearly 700 speakers from 44 different countries.
November 30, 2018The Future of Social Purpose Storytelling
Today's complex media environment calls for reporters and communications pros to learn to work together and develop narratives capable of driving change.
November 25, 2018What “America First” Might Mean for Manufacturers
Since taking office, President Trump has continued to focus a disproportionate level of attention on the manufacturing and industrial sector.
November 25, 2018Today’s Leadership Imperative
Solving today’s unprecedented challenges will require a completely new approach to leadership, one in which women have a critical role in bringing new kinds of alliances together.
November 20, 2018