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Regional Analysis

Q&A with EGA: An Interview with Daniel Quiroga

July 27, 2022
Posts

Russia Stay or Go: A Matter of Trust for Business

The world is looking on in horror at the events in Ukraine, as a sovereign European country of almost 45 million people is invaded by tens of thousands of Russian troops.

March 3, 2022
Article

Trust in China

Fraught U.S.-China relations will continue entering 2022. This year, leaders of both countries will be focused on domestic politics, the ongoing pandemic and uneven economic recoveries — challenges that have further added to existing bilateral tensions.

January 18, 2022
Article

The G7 summit: an ESG perspective

Solidarity and bold promises formed the crux of the “Cornwall Consensus” communiqué, published in summary of the recent G7 summit.

June 22, 2021
Posts

Political Vs. Societal; Helping the CEO Lead in a Time of Change

Business leaders have now recognized an incontrovertible fact: the businesses they run have a crucial role to play in rectifying society’s most pressing ills.

May 25, 2021
Posts

Words and Deeds

Frank Luntz, noted Republican pollster, released a survey this week on words that will work best in persuading Americans to change their behavior as Covid-19 spikes again.

December 4, 2020
Article

Super Solver Brands

Covid-19 has shaken our society, economy and entire way of life. It has distinctly illustrated what matters, our basic needs becoming increasingly important as ongoing restrictions impact our ability to live the life we knew a few months ago. 

June 25, 2020
Posts

Will investors adapt as we move from a promise-based to proof-based society?

One of the more enlightening findings from the focus groups which Edelman ran alongside the Huffington Post ahead of the December 2019 UK General Election was voters’ widespread skepticism about grand manifesto promises.

March 2, 2020
Posts

The Opportunity Hidden in Plain Sound

I fine-tuned my everyday sense of hearing to listen to how sound is used by brands. I started hearing ways that sound guides us and reveals information.

November 25, 2018