About Us
Edelman was founded in the USA in 1952 and in 2008, we commenced our Middle East journey.
April 22, 2024Edelman appoints UK Head of Digital
Edelman, the global communications firm, today announced the appointment of Simon Jenkins as UK Head of Digital.
April 22, 2024Meet the Makers: Dominic Burt, Senior account manager, Assembly, Xbox
Working in video games PR is enjoyably challenging, especially during crunchy moments where we’re working on upcoming game releases or global gaming events. Meet Assembly Senior Account Manager, Dominic Burt, who works on the XBox team.
April 17, 2024Edelman announces Marie Clare Maalouf as EMEA Chief Creative Officer
April 16, 2024Covid-19 misinformation management
At the onset of the Covid-19 outbreak, misinformation spread rapidly via mainstream and social media that left many questioning the safety of ibuprofen to manage Covid-19 symptoms.
April 12, 2024Why trust?
We have studied trust for more than 20 years and believe that it is the ultimate currency in the relationship that all institutions — business, governments, NGOs and media — build with their stakeholders. Trust defines an organization’s license to operate, lead and succeed.
April 10, 2024Siemen's Lynette Jackson on Moving Content Beyond Relevance Toward Value
April 10, 20242024 Edelman Trust Barometer
The future is not in good hands, according to the 2024 Edelman Trust Barometer: Innovation in Peril.
April 9, 2024Knorr Yummy K's
Going toe-to-toe with fast food, Knorr Canada turned a residential home into pop-up takeout joint, selling out in three days and proving home cooking can be delicious, nutritious and affordable.
April 4, 2024A Moment to Treasure; Unilever Unmissable Awards
Ten days ago, Unilever held its annual event to honor the best of creative marketing across its global enterprise. All the Unilever agencies were invited to submit their work, including the big holding companies, for review by Unilever marketers.
April 3, 2024