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South Africa was one of only two countries holding elections to see a significant increase in overall trust, but fears of job insecurity are steadily rising.

The COVID-19 pandemic placed health at the top of the EU policy agenda and ambitious plans have been rolled out by the European Commission to create a strong European Health Union. 

The fresh data from the 2020 Edelman Trust Barometer Spring Update: Trust and the Covid-19 Pandemic shows startling shifts over the last three months—reflecting the extraordinary impact of Covid-19 around the globe.

Expectations of business leaders–from employees and the general public alike–are greater than ever as they steer their organizations through the Covid-19 crisis. Our research around Covid-19 tells us that employees trust communications from their employer than those from government or media. In one survey, we found that people believe “my employer” is more prepared to deal with the crisis than the government.

A week at the Cannes Lions has provoked the full range of emotions within me, from utter frustration and disappointment on Tuesday evening when only a handful of PR firms won in the PR category, to a hands in the air shout of triumph on Saturday night.

The spread of the novel coronavirus pandemic is forcing companies to make quick decisions about disclosure, including how best to communicate if a c-suite executive might have tested positive for Covid-19.

When it comes to the short- and long-term impact of the coronavirus, organisations must carefully consider how, when and why they contact customers. Here, we describe the key steps to consistent, clear and effective customer communications, and share some best practice examples from four sectors that have been particularly impacted by the crisis so far.