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25 Years of Trust
Featured My Middle Name is Winston Inside Edelman: Meet our U.S. Culture Champions – Masa Najjar In this edition of Inside Edelman, we highlight our Edelman Culture Champions, celebrated by their colleagues for their exceptional commitment and positive impact in creating a supportive workplace. KEEP READING Breaking New Ground: My First ColorComm Experience Was Exactly Where I Needed to Be Last week, I had the privilege of attending the 10th Annual ColorComm Conference in Miami. For years, I had admired ColorComm from afar, curious, hopeful, yet uncertain if I belonged in a room filled with such accomplished women. As a communications professional with over two decades of experience, I’ve often found myself in spaces where few, if any, looked like me. So, walking into ColorComm for the first time was more than a conference experience – it was a homecoming. KEEP READING Explore All Insights

HP

Be Online

Responding to the Covid-19 lockdown—and the fact that students were no longer in school—HP launched an educational program to support students, parents and teachers during this unprecedented time.

‘Be Online’ is a program that provides access and connections to educational resources, training programs and educational advice.

Through our research and analysis of the current media climate, we discovered that the IT media were looking for stories of how tech can remedy the problem of closed schools and other educational establishments.

We also knew that HP wanted to raise their brand awareness and reinforce their reputation as a trusted company that helps to solve the challenges of customers and communities.