CRISIS MANAGEMENT FOR A CONNECTED WORLD

The traditional way of managing crises is obsolete. New crisis dynamics in combination with cultural and technology-led shifts are challenging businesses—crisis communications has never been so complex.

We know that the effects of sudden and unforeseen events are deep and holistic. Business practice, consumer values and our behaviours are profoundly and permanently changed by such movements. They create a new reality, a new paradigm and a new climate for businesses, brands and consumers.

A new way of thinking is needed. One that is data-fueled, rooted in trust, connected to culture and integrated across business functions.

Our Connected Crisis approach to crisis management is digitally driven and integrated to prevent, prepare for, respond to and recover from crises in a digital-first crisis landscape.

2021 Connected Crisis Study

The Future of Crisis is Connected

When frequent disruption is the only constant, are business leaders prepared to tackle the thorniest challenges? Our Connected Crisis study dives deep into the new crisis communications landscape—complete with new dynamics and challenges—and unveil what is top of mind for senior executives around the world today.

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SPEAK TO AN ADVISOR

Our Connected Crisis solutions can help you prevent, prepare for, respond to and recover from crises in a digital-first crisis landscape. Tell us more about your business needs and let’s discuss how Edelman can help you.