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To help understand and navigate the complexities of trust within the world of F&B we have created Eat. Drink. Trust. Explore the findings of our report in more detail here, including how trust is faring in the industry overall, how this impacts people’s relationship with different categories, a closer look at key tensions in the F&B industry, and what companies can do to build trust and resilience.

How can brands grow in an increasingly divided world? Discover 2026 Edelman Trust Barometer Special Report: Brand Growth in an Insular World insights on trust, relevance, consumer behavior, and brand growth.

Edelman’s first UK AI Hackathon showed how collaboration and creativity—not just AI—drive innovation, growth and new ways of working.

SIAL, the world’s largest food innovation exhibition, has just closed its doors in Paris. Over five days, more than 7,500 exhibitors from over 130 countries presented their best innovations that are set to shape the future of food.

I visited Russia with my parents in 1974. It was the détente period initiated by Richard Nixon and Henry Kissinger, using triangular diplomacy for the U.S. with China and Russia. My father, entrepreneur at heart, thought that Russia might be a great new market for Edelman. As a college student, I went along for the ride before school started. 

I am a big believer in the NGO movement. It has a unique capacity to provide credible information at a time when media is shrinking under financial pressure. It can be a partner to both business and government in local service delivery. Its watchdog function is invaluable, assuring proper behavior by other institutions. The fundamental question to be answered by the sector is whether it is willing to take the risk of partnering with business.

Patients find it harder to get to see a doctor in the UK than in other leading western countries, a survey has found