Report from Davos
It was a business-dominated Davos this year, with revived animal spirits and confidence in a stronger economy. Until the last day of the World Economic Forum, there was much more attention given to AI, energy future, and the new geo-political reality of East and West.
January 30, 2025Navigating the Future of B2B Marketing Key Insights from Google's 2024 Think B2B Keynote
Google Think B2B is an annual event and platform where Google shares insights, data, and strategies tailored specifically to B2B marketers.
October 9, 2024B2B Ignite & MAD//Fest 2024: Two industries at a crossroads of innovation and tradition
Last week was a tale of two conferences for me, each a snapshot of an industry at the crossroads of innovation and tradition—aptly delivered against the backdrop of a global and political push for change.
July 8, 2024Women’s Month: A clarion call for brands to uplift and empower women’s voices for long-term impact
Today, more than ever, women are faced with navigating the triple challenge of living in a socio-economically unequal society, slow-to-close gender pay gap, and managing family households, while trying to ensure these challenges don't affect career progression.
July 4, 2024Brands: Help Consumers Lead a Meaningful, Sustainable Lifestyle
We have found that sustainability-marketed products are growing twice as fast as conventional, and on average are priced at a 28 percent premium.
December 21, 2023Q&A with EGA: An Interview with Eleana Balabanis
November 2, 2023Turnaround Time: The Oscar Munoz Story
I consider Oscar Munoz one of the transformational CEOs I have worked with in my career.
April 26, 2023Going Beyond the 9-to-5: Employers as the Last Bastion of Trust
October 27, 2022Society in Business
July 26, 2022The Ukraine Crisis is a Call to Action for Government: Get Back in the Game
Russia’s invasion of Ukraine added global instability to a list of massive challenges—the Covid-19 pandemic, now entering its third year, supply chain disruptions and ongoing competitive issues stemming from China’s economic rise. All are sending ripples through the existing global framework.
May 24, 2022