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Article

The Financial Services Trust Rebound

In 2012, trust in financial services was at 43 percent on a global basis. In 2016, global trust in this industry is at 51 percent – an 8-point increase over this five-year period, the most of any industry the barometer surveys.

March 14, 2016
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Purpose

Our Purpose experts help our clients deliver world-leading social impact, sustainability and brand purpose work that evolves their role in society, building Trust and driving value across stakeholder groups.

March 23, 2022
Article

The New Brand Truth: Without Trust, We Can’t Love

Trust is the bedrock to unlocking deeper, more meaningful connections. But in today’s cultural landscape, fueled by the uncertainty of the pandemic, mistruths that have spread through the media (into our homes and hearts, seeding doubt), and the acknowledgment that we are more connected than ever has only intensified the need for trust.

June 28, 2021
News Detail

Edelman announces four key market leadership appointments, promoting from within

Edelman today announced four new leadership appointments across its offices in Washington, DC, Los Angeles, the Bay Area, and the Pacific Northwest. All four appointments are promotions from within.

February 11, 2021
Article

Sub-Saharan Africa’s Unique Approach to the Covid-19 Fight

At the end of 2019, Sub-Saharan Africa’s prospects were exceptionally bright. Now Africa faces a daunting period of uncertainty but the continent holds a number of advantages over other regions in the fight against Covid-19.

April 29, 2020
Article

Reinventing the ‘New Normal’, Sustainably

We can take this unprecedented time as an opportunity to rebuild, rather than to simply weather through, and emerge on the other side better prepared to be stewards of the planet.

April 22, 2020
Posts

A Once-in-a-Century Ask for Trusted Partnership

Russell Dubner, president and CEO of Edelman U.S., poses a once-in-a-century ask: to show that, when partnered with government, business can bend the trajectory of the brutal human and economic toll of Covid-19.  

March 20, 2020
Posts

Implications for Family Business

This year’s report examines Edelman Trust Barometer data from employees of large family businesses and uncovers a significant advantage for family business employers among talent.

May 30, 2019
Posts

May Says She Will Only Accept Short Brexit Delay

When the definitive history of Brexit is written the events of the last two weeks will probably command entire chapters of their own. Today is no exception.

April 1, 2019