Will Trust in Government Eclipse That of Business in the Time of Covid? Let’s Hope Not.
While the headline of the mid-year Edelman Trust Barometer is the stunning, all-time high of trust in government (with local government outpacing trust in federal government by 20 points in the U.S.), it would be wrong to assume that this is a time for business to take to the sidelines.
May 13, 2020Trust in Science and Business Leaders Strengthens During Covid-19 pandemic
Mexicans experience four live briefings by the central government every day. These briefings often deliver messages defending the government’s handling of the Covid-19 crisis, denouncing political opposition, criticizing international institutions like the Inter-American Development Bank and calling out journalists and business people who question the government’s response.
May 6, 2020It’s Not What You Say, It’s How You Say It
You can’t argue with a virus, but how you talk about it makes a great deal of difference to how trusted you will be.
May 6, 2020Record Trust Gains in Asia are Undermined by Japan
Edelman’s 2020 Edelman Trust Barometer Spring Update: Trust and the Covid-19 Pandemic reveals stark differences in trust between Asian nations, as attention turns to recovery.
May 5, 2020The Moment of Reckoning
There has been a remarkable change in the trust landscape since the Edelman Trust Barometer 2020 launched in January. Richard Edelman explains how Covid-19 is putting business and the promise of stakeholder capitalism to the test.
May 4, 2020How To Guide: Social Media & Community Management During the Coronavirus Pandemic
During the coronavirus crisis, social media can be a valuable and important communications tool. Read practical guidance around how your organisation should be using, managing and monitoring its social channels in the current environment.
April 1, 2020Edelman Hires Tyler Gray as Editorial Director, Creative Newsroom in New York Office
Edelman today announced the arrival of Tyler Gray as editorial director, creative newsroom in the firm’s New York office.
October 13, 2018Joe Lockhart Joins Edelman’s Public Affairs Team
Edelman has named White House and industry veteran Joe Lockhart vice chairman, Public Affairs.
October 10, 2018Investors as Agents of Change
Considerations as more and more Japanese companies look to engage with the global investor community by upgrading their investor relations practices.
October 9, 2018Partnership Aims to Help Chinese Companies Improve Their Storytelling Abroad
Edelman, a leading global communications marketing firm, and the Tsinghua University’s National Image Research Center (NIRC) have signed a Memorandum of Understanding (MOU) to carry out a three-year “Tsinghua-Edelman Corporate Trust and Overseas Communications Partnership Program”.
October 9, 2018