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25 Years of Trust

Featured The Year the Agencies Died 2025 will be remembered as a difficult year for the communications sector. The IPG Omnicom merger created the largest firm in the world but will require between 10-15,000 redundancies. Dentsu is selling its international holdings. WPP share price has plummeted by 50 percent, leaving the company valuation at one-third of annual revenue. KEEP READING Disagree Better I am reeling from the massacre of Jews celebrating the first night of Hannukah on Bondi Beach in Sydney and the murder of two students at Brown University over the weekend. In this context, I am trying to find constructive ways forward. KEEP READING Inside Edelman: New Places, New Perspectives – Megan Johnson From Canada to the U.S., India, and now Singapore — Megan’s global journey reflects a deep curiosity, a love of change, and an openness to the unexpected. Each move has broadened her perspective, strengthened her adaptability, and deepened her appreciation for the shared Edelman spirit that connects teams across continents. KEEP READING Explore All Insights
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    Featured From PR to Pinot Noir: How I used my Edelman Ten Year Service Award to Chase a Dream Learn about how Annabelle Torr spent three weeks working harvest at Chapel Down. KEEP READING Why Trust and Authenticity Define the Next Era of B2B Marketing There was real energy and dynamism at The Drum’s 2025 B2B WorldFest this month, as marketers convened to shape the future of the industry. KEEP READING Who Owns Omnichannel in Pharma: A Standalone Function or Part of Digital? Omnichannel is more than just a set of digital tactics. It’s a strategic, insight-driven approach designed to deliver seamless, personalized customer experiences by integrating messaging across multiple touchpoints. KEEP READING Explore All Insights

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    Looking for work that matters? Explore careers at Edelman and join a global team committed to shaping conversations, building trust, and driving change.

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    /sites/g/files/aatuss191/files/styles/trust_tile_image_for_main_nav/public/2025-05/GN-25yr.jpg?itok=TFl6jSPV

    25 Years of Trust

    Featured The Year the Agencies Died 2025 will be remembered as a difficult year for the communications sector. The IPG Omnicom merger created the largest firm in the world but will require between 10-15,000 redundancies. Dentsu is selling its international holdings. WPP share price has plummeted by 50 percent, leaving the company valuation at one-third of annual revenue. KEEP READING Disagree Better I am reeling from the massacre of Jews celebrating the first night of Hannukah on Bondi Beach in Sydney and the murder of two students at Brown University over the weekend. In this context, I am trying to find constructive ways forward. KEEP READING Inside Edelman: New Places, New Perspectives – Megan Johnson From Canada to the U.S., India, and now Singapore — Megan’s global journey reflects a deep curiosity, a love of change, and an openness to the unexpected. Each move has broadened her perspective, strengthened her adaptability, and deepened her appreciation for the shared Edelman spirit that connects teams across continents. KEEP READING Explore All Insights
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