직원 신뢰가 기업 변화(Transformation)의 성패를 좌우하는 이유신뢰가 성과를 이끌어냅니다신뢰는 단순히 “있으면 좋은 것”이 아닙니다. 직원들이 이직을 결정하는 두 번째로 중요한 요인으로, 급여 및 복리후생 바로 다음이며, 기업문화·리더십 등의 요소보다 앞섭니다 (2024 Edelman Employee Trust Research).신뢰가 높은 조직의…KEEP READING
비즈니스 리더는 혁신 선도를 넘어 혁신을 촉발해야매일 우리는 언론을 통해 리더들의 혁신에 대한 생각을 듣습니다. 올해만 해도 많은 조직들이 인공지능(AI) 등 신기술을 활용해 향후 몇 년간 프로세스를 근본적으로 변화시키고 혁신하기 위한 …KEEP READING
2024 에델만 트러스트 바로미터 리포트 : 위기 속의 혁신여론 주도층과 일반 대중을 대상으로 정부, 기업, NGO, 미디어 등 사회의 주요 기관별 신뢰 수준을 측정하는 에델만 트러스트 2024가 공개되었습니다. 이번 조사는 전 세계 28개국 32,000명의 응답자를 대상으로 진행하였으며, ‘위기 속의 혁신 (Innovati…KEEP READING
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Thirty Years as CEOMarking 30 years as CEO of Edelman, Richard Edelman looks back on the bold decisions, industry shifts and commitment to independence that shaped the firm’s growth. He also shares his vision for the future, with trust, innovation and AI at the center of Edelman’s next chapter.KEEP READING
Corporate Affairs has a seat at the table. Now it has to deliver. Corporate Affairs and communications leaders have spent years turning expertise in reputation and storytelling into a larger role in business decisions. Many have gotten there. What was once a function brought in to communicate decisions after they were made is now helping shape them, with a stronger voice in business strategy.KEEP READING
Two Things Every AI Agent Needs Before It Goes Live Enterprises are moving quickly to put AI agents to work. But building agents that can perform specific tasks is only part of the challenge. The harder question is whether the organization is prepared for those agents to act together on longer, multi-step workflows.KEEP READING
You have an entrepreneurial spirit, energy, passion and a curious mind. You are obsessed with quality and always go that extra mile. You are courageous and excited by working on leading global brands with the smartest in the industry.