Anne Belle Voorbach is the Chief Operating Officer and Deputy General Manager at Edelman Netherlands, where she drives day-to-day operations and leads the agency’s transformation as its AI capabilities scale. She focuses on operational excellence, talent development, and embedding innovative, AI-driven solutions that help teams deliver work with real impact. She brings EMEA-wide experience in organizational culture change and marketing campaigns for brands across energy, food & beverage, mobility, and sports. Passionate about developing talent and strengthening collaboration, she integrates AI-powered ways of working that help teams create communication strategies that meaningfully connect business and society.