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Snack Sync

May 14, 2026
Article

AI is rewiring creator marketing, and most brands aren’t keeping up

AI is transforming creator marketing from creator discovery to campaign optimization. Learn why brands must operationalize AI to improve performance, efficiency and trust.

May 8, 2026
News Detail

Julian Payne appointed CEO, EMEA, and Justin Westcott appointed CEO, Middle East

Edelman announces a leadership transition across its EMEA business.

May 7, 2026
Posts

Matthew Harrington, a Singular Force

A tribute to Matthew Harrington’s four-decade impact at Edelman, highlighting his leadership, client work, ethical influence, and enduring partnership as he receives the SABRE Individual Achievement Award.

May 5, 2026
Report

2018 Edelman Trust Barometer

The 2018 Edelman Trust Barometer shows persistent global distrust, with 20 of 28 markets in distrust and a stark polarization as U.S. trust fell sharply while China rose; media became the least-trusted institution amid fears of fake news, while trust in journalism rose and trust in social media declined.

May 5, 2026
Posts

YMCA Turns 175

Coffee with YMCA USA CEO Suzanne McCormick on partnerships, community impact, and tackling social isolation, backed by 2026 Edelman Trust Barometer insights.

April 30, 2026